What does it take to set up your own label?

Discussion in 'Drum & Bass' started by DJVendetta, Mar 29, 2011.

  1. DJVendetta

    DJVendetta Member

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    I was wondering what you'd need to set up your own label (digital).
    I guess anyone could do it, get a graphics designer and know where to promote your releases?

    Any thoughts on this?
     
  2. grayvydnb

    grayvydnb Member

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    99% of these labels churn out shit jump up, giving real decent produced jump up a bad name
     
  3. DJVendetta

    DJVendetta Member

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    Yeah there is a lot of crap out there. I'd be interested in liquid/dancefloor stuff. It wouldn't cost a lot to set up a label would it?
     
  4. gcurt1s

    gcurt1s Buried Audio

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    Costs about ten grand to get you started in lawyers fees and upfronts. Then if you go for a proper designer you're looking for another 2 grand and that will compound as they make more and more stuff for you. Also need to get radio play and pay off back alley dj's to play your stuff, then you can call yourself a label.
     
  5. DJVendetta

    DJVendetta Member

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    'Lawyers fees and upfronts' please explain...
     
  6. richie_stix

    richie_stix gomby plz

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    mate your getting ripped off! lol... a logo and a first release artwork wont cost that much!
     
  7. gcurt1s

    gcurt1s Buried Audio

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    nah im just kidding. just network. get to know producers and the sound you wanna release. wont cost that much if youre going digital.
     
  8. richie_stix

    richie_stix gomby plz

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    guna fucking say! im a graphic designer... thought i might have been missing a trick here!
     
  9. DJVendetta

    DJVendetta Member

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    There wouldn't be any cost if you do everything yourself right?
     
  10. DontLikeCops

    DontLikeCops Certified tramp

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  11. djslime

    djslime Member

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    i cant see it being that much at all, vinyl, yes

    digital no, u havent got to print nothing, u havent got to cut nothing to plastic,
    its all on a computer,
    i personally think it will be cheap as chips, thats why there is so many shit labels around! cus every tom dick and harry can just decide they want their own label and bring out ther shit tunes on it....or so it seems to me
     
  12. richie_stix

    richie_stix gomby plz

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  13. Freek

    Freek Lets get freeeeeeky

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    Now i cant exactly speak from a lot of experience as we're only on our 2nd release. its all about networking tbh. if you dont have the contacts then you're label is going to take a while to get off the ground.

    It also takes a lot of work, i find myself up until 3/4am every day organising, sending out dubs, promoting, listening to new dubs, speaking with artists.

    Costs: there isnt a lot of costs involved with digital. You need to think about mastering which you can get done pretty cheaply if you shop around. also artwork will cost you abit, it helps to have mates who are good at this and you can buy em a drink or 2 for their work.

    Every man and his dog seems to run a digital label what i would say is i wouldnt bother with jumpup unless you have something that really stands out among the rest cos there are soooo many jumpup labels that churn out soo much crap its unreal.
     
  14. DJVendetta

    DJVendetta Member

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    The thing I'm worried about is that no-one will actually buy the music will they? even if the tracks are good and you try to promote on forums etc I can't see many people buying them.
     
  15. Freek

    Freek Lets get freeeeeeky

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    If the tracks are of good quality and people like them, then people will buy them. There are a lot of djs (me being one of them) who will sit and sort through all the latest trackitdown/beatport releases and choose the ones that take their fancy. so if yours is in that list and they like it then they are more likely to buy it.
     
  16. richie_stix

    richie_stix gomby plz

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    im teh same... i dont mind wading through the shit to find the golden nugget
     
  17. DJVendetta

    DJVendetta Member

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    Does anyone know stats from online stores? e.g. how many times tracks were bought? I was thinking about this the other day, the top 10 DnB on Beatport can't be selling that well. Even if they sold 5k+ that's not much profit for the producer or label.
     
  18. richie_stix

    richie_stix gomby plz

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    if you were doing it yourself.... and you make £1 (for easy maths) off each sale and split it 40/60 with the artist... off of 1000 sales, thats £400 for you! not to be sniffed at!
     
  19. DJVendetta

    DJVendetta Member

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    Yeah, I just can't see any track that a new label releases getting more than 100 sales.
     
  20. Freek

    Freek Lets get freeeeeeky

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    you do it for the love of the music and not the profit. but in answer to your question i doubt there are many digital releases (other than the major ones) that hit 5k. i dont know sales figures but i imagine a big release could get anything from 100 to 500 downloads, but this would be for well established label/producer. smaller labels i imagine might be looking at a loss for their first few releases until it becomes more established.